Discuss the challenges that Pandora faced by transitioning from B2B to a consumer model

Watch the video and answer the following questions.

  1. Discuss the challenges that Pandora faced by transitioning from B2B to a consumer model.
  2. Discuss the three advertising options that Pandora had, which one it chose, and why.
  3. What career advice does Joe give in the segment?

Summarize your answers in a Word document that is two-to-three pages in length and double spaced.

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