Devry SEC310 final exam

Page 1

Question 1. 1. (TCO 1) Approximately what percentage of businesses have a payroll with fewer than 500 people?

(Points : 5)

10%

25%

75%

99%

Question 2. 2. (TCO 1) You have a small business that offers printing services. One of the services you offer is a high-speed color copier. You are currently the only printing service in a tristate area that offers such a service. You currently have which of the following?

(Points : 5)

Creative destruction

A competitive advantage

A qualitative advantage

A capital advantage

Question 3. 3. (TCO 1) Your employees are your most valued assets due to their _____.

(Points : 5)

skills, knowledge, and information

earnings

knowledge of finance and accounting

college degrees and high IQs

Question 4. 4. (TCO 1) In the growth stage of the startup process model, what is the primary goal of the small business?

(Points : 5)

Regulations

Employees

Vendors

Reaching critical mass (survival)

Question 5. 5. (TCO 1) The single biggest disadvantage of sole proprietorships is which of the following?

(Points : 5)

Limited resources

Limited skills

Unlimited liability

Double taxation

Question 6. 6. (TCO 4) What are the four Ps of the marketing mix?

(Points : 5)

Price, presence, place, and promotion

Price, presence, place, and product

Price, promotion, place, and product

Promotion, price, place, and production

Question 7. 7. (TCO 4) Which one below is NOT a pricing strategy discussed in our course? (Points : 5)

Price skimming

Promotional pricing

Penetration price

Prestige pricing

Question 8. 8. (TCO 4) Peter Drucker stated that businesses have _____ basic functions.

(Points : 5)

two

three

four

five

Question 9. 9. (TCO 4) The basic economic order quantity model assumes all but which of the following?

(Points : 5)

Volume discounts cannot be taken.

Annual demand can be accurately predicted.

Average inventory level is equal to maximum inventory level minus minimum inventory level divided by two.

Average inventory level is equal to minimum inventory level minus maximum inventory level divided by two.

Question 10. 10. (TCO 4) _____ cause the product to go directly from producers to consumers.

(Points : 5)

Direct channels

Indirect channels

Distribution channels

Streamline channels

Question 11. 11. (TCO 4) A type of retail layout with a prominent aisle running through the store that quickly leads customers to their desired departments is known as what?

(Points : 5)

Free-flow layout

Grid layout

Loop layout

Process layout

Question 12. 12. (TCO 4) Consumers typically do not want the cheapest product available; they want the _____. (Points : 5)

best product for the highest price

most reasonable product at the highest price

most reasonable product at the lowest price

best product for the most reasonable price

Question 13. 13. (TCO 4) People often equate quality with price. This belief has lead to which of the following pricing strategies?

(Points : 5)

Prestige pricing

Odd pricing

Reference pricing

Price lining

Question 14. 14. (TCO 2) Royalty fees are calculated as a percentage of what?

(Points : 5)

Gross sales

Gross profit

Net profit

Pretax revenue

Question 15. 15. (TCO 2) Adequate cash flow can be especially critical if the business is a _____.

(Points : 5)

manufacturing business

service business

seasonal or cyclical business

healthcare business

Question 16. 16. (TCO 2) Which of the following is not included in the marketing plan section of the business plan?

(Points : 5)

How sales forecasts will be reached

Marketing objectives

Identification of potential markets

Cash flow statements

Question 17. 17. (TCO 3) The capitalization rate when figuring goodwill should be a figure assigned to show what?

(Points : 5)

Risk and expected growth rate of future earnings

Risk and profit minus taxes

Expected growth rate and profit

Expected growth rate and the value of tangible assets

Question 18. 18. (TCO 3) No matter what type of business a person is starting, one of the most important resources is _____. (Points : 5)

inventory

low rental rates

high wages

time

Question 19. 19. (TCO 3) Most Inc. 500 companies receive more than half of their revenue from _____.

(Points : 5)

their local areas

their regional areas

outside their home regions and internationally

within 100 miles of their businesses

Question 20. 20. (TCO 3) A company that strives to offer good products at the lowest price possible is operating with which competitive advantage?

(Points : 5)

Operational excellence

Product leadership

Customer intimacy

Best service method

Question 21. 21. (TCO 5) Which one of these is not a tool that is used during the selection process? (Points : 5)

Applications

Resumes

Drug testing

None of the above

Question 22. 22. (TCO 5) Dan Pink, the author of Drive: The Surprising Truth About What Motivates Us, states that people will be motivated if they have _____, _____, and _____. (Points : 5)

autonomy; mastery; purpose

talent; effort; luck

autonomy; mastery; intelligence

incentives; mastery; intelligence

Question 23. 23. (TCO 5) Which percentage of major U.S. employers offer some form of child care assistance?

(Points : 5)

40%

55%

68%

80%

Question 24. 24. (TCO 6) What a business does to add value to inputs when converting them to outputs is known as which of the following?

(Points : 5)

Inputs

Transformation processes

Outputs

Feedback

Question 25. 25. (TCO 6) Scheduling is necessary to maximize levels of _____. (Points : 5)

efficiency and customer service

customer service and expense

sales and expense

efficiency and effectiveness

Question 26. 26. (TCO 7) In double-entry accounting systems, debits must always equal what?

(Points : 5)

Assets

Liabilities

Credits

Owner’s equity

Question 27. 27. (TCO 7) Equity funds never need to be _____. (Points : 5)

repaid

accounted for

stated on the income statement

stated on the balance sheet

Question 28. 28. (TCO 8) Which of these responsibilities is NOT one of the four social responsibilities that a small business owner must manage in today’s business? (Points : 5)

Ethical

Economical

Sensible

Philanthropic

Question 29. 29. (TCO 9) Philanthropic goodwill would be concerned with which of the following?

(Points : 5)

Reasonable profit

Meeting the legal requirements of all laws dealing with discrimination

Meeting obligations to society

Improving quality of life and promoting goodwill

Question 30. 30. (TCO 9) Threats and opportunities to a business can be found in which of the following environments?

(Points : 5)

Economic and legal only

Legal and sociocultural only

Technological and competitive only

Economic, legal, sociocultural, competitive, and technological

Page 2

Question 1. 1. (TCO 1) Compare and contrast a small business manager and an entrepreneur. Provide examples of where each of these talents would be important. (Points : 14)

Question 2. 2. (TCO 3) Analyze the advantages and disadvantages of buying an existing business. Under what circumstances would one be more advantageous? (Points : 14)

Question 3. 3. (TCO 4) Compare and contrast economic order quantity and just in time as inventory control methods. Evaluate how these control methods can improve the financial position of a small business. (Points : 14)

Question 4. 4. (TCO 6) Compare and contrast the process layout and the product layout. Evaluate the effectiveness of each. (Points : 14)

Question 5. 5. (TCO 9) Analyze the relationships among social responsibility, ethics, and strategic planning. (Points : 14)

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