NOTE: You may either write a paper or prepare a presentation for this assignment. There will be several optional assignments in this class. You are required to do at least one of the optional Individual assignments as a presentation. You may do as many as you wish as presentations.
Write a paper in which you identify the different types of analysis used by marketers to determine product positioning, competitive positioning, customer perceptions, and distribution-channel analysis (Guideline is 1,400-1.700 words)
Compare the strengths and weaknesses of each method and asses the different types of marketing analysis required to develop a marketing strategy.
Formatyour paper consistent with APA guidelines.
